In our area (Rowland Heights, a surburban Chinatown), there is a lot of billboards that target the local Asian Community. Met Life has a nice one, Toyota, Morongo are ones that come to mind.
Advertising with Asiansis good business - Las Vegas Review Journal
The BBC just released this report about Asian American marketing
ReplyDeletehttp://www.bbc.co.uk/news/magazine-17670014
Thanks, great link!
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