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Thursday, July 1, 2010

Last Airbender Update

Looks like the movie itself is a disaster.

The Last Airbender: An Expensive Disaster - Max Boot

At Rotten Tomatoes Airbender gets 5%.

A previous blog post - Whitewash of Asian Manga Airbender?

Some Guesses:

1. Alienate your core audience of Asian fans by casting all Whites in the main roles. My guess is they were trying to expand the audience!

2. Do a last minute conversion to 3D because Avatar did so well! Umm, may be Avatar had great cinematography. And an OK story. And looked great in 2D as well as 3D.

3. Rely on special effects instead of a good script. Typical Hollywood issue. Bigger is better! Bigger budgets will guarantee a block buster! Pixar shows why a great script is such a necessity for real success.

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