Many customers are careful on giving out their credit cards. After reading this story I can understand this as well as the number of privacy breaches from very large organizations. One good thing of the E-Commerce/Order Entry software I use is it does not even give me access to customer credit card information. There are two areas of privacy that any business should pay a lots of attention to IMHO. The first is privacy. The second is E-Mail such as newsletters. The goal is to give a great customer experience.

Labels: customer service, customers experience, privacy