Per a multi-cultural study in the Multicultural study published Aug. 2 in the Journal of Experimental Psychology: General a man wearing Red is more attractive to women. It makes men appear more powerful and of higher status.

I wonder how that applies to ChildBook.com The web site is Red. But in Western Culture Red is also the color of Danger. Stop signs are in Red. In China Red symbolizes prosperity and high status. Per Chinese Color Symbolism Red is the color of good luck, happiness, joy, life's energy, and for brides, since it is of energy as symbolized by fire. This is why you get Red Envelopes for Chinese New Year filled with money!

Reference:
Women attracted to Men in Red, Research Shows - University of Rochester

Labels: Chinese Culture